Supporting Working Parents During The Pandemic

By Kate Renwick-Espinosa, President of VSP Vision Care
According to a recent study, one in four women are considering quitting or downshifting their careers due to the pandemic. This is because working mothers are more likely than working fathers to manage most of their family’s housework and caregiving, and twice as likely to worry that their performance at work will be judged negatively due to their caregiving responsibilities during the pandemic. They’re also more likely to feel uncomfortable sharing these challenges with their managers.

Women CEOs In America – A Story Of Progress And Opportunity

By Kimber Maderazzo, C200 Chair
Women CEOs in America is the first report of its kind. Led by the Women Business Collaborative (WBC), an alliance organization dedicated to building a movement to rapidly change the numbers of women in leadership positions, C200, a global nonprofit for women business leaders dedicated to educating and advancing women in business, and Catalyst, a global nonprofit that accelerates women’s leadership, we worked together to collect data from both the public and private sector. We wanted to obtain a better understanding of how women are represented today in CEO roles so that we can share that information with the larger business community and gain buy-in for accelerating the pace of change.

Diversity As $uperpower: The (Well-Known) Data Against Homogeneous Teams In Venture Capital

Venture Capitalists today are 80% white, 84% male, and invest the majority of venture capital funding into white, male founders. In our recent Forbes column, Lisa Stone, Managing Director of WestRiver Group, discusses why this is perplexing since an avalanche of data shows that diverse investing teams and diverse founding teams drive better financial outcomes.

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Diversity And Inclusion Efforts Fall Flat Without Measurement And Accountability

Are companies doing enough in their commitment to Diversity & Inclusion? ⁣In our recent Forbes article, Dee Robinson explores the key metrics all companies should track to ensure they are making progress on their Diversity and Inclusion goals. ⁣
Leaders, this fight needs you. There are untapped, undervalued resources within your reach. Lead forward, lead bravely. Use the power of your voice and position to effect real change in how your organization approaches diversity & inclusion. It will only happen with you. This work cannot be delegated. Most important, we can’t afford to keep doing the same thing and expect a different result.

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Marketing During Crisis: Actions Speak Louder Than Words

In our latest Forbes column, C200 member, Janet Muhleman, CFE, shared her insight on the challenges COVID-19 has brought to marketers and how her agency, REGROUP, has helped clients pivot their messaging to focus on actions.

Timeliness and relevancy have become key ingredients in modern marketing, but when all marketers are focused on the same challenges, that reflection alone is not enough to truly stand out from the crowd. Empathy and cultural awareness are not a bad reflection on the advertisers when done authentically, but a sea of sameness has diluted the message and consumers are moving on quickly. The speed with which these changes in consumer attitudes and corporate marketing are occurring is fueling a need to listen, respond, and even anticipate their sentiment in record time to drive messaging and action.

Click here to read the full article.